Getting started with ércule

Getting start with ércule should be a straightforward process, but if you have any issues, let us know at team@ercule.co.

Creating your account

First, head to the ércule homepage. Click the “Sign in with Google” button to start the sign-in process.

Note: you will need to sign in with a Google user persona that has access to your Google Analytics properties. Next, grant ércule access to your Google Analytics data.

Setting up a workspace

Workspaces are where you can create libraries and invite other users to join you.

If you’ve been invited to join someone’s workspace, you’ll see the dialog below to accept your invite.

Otherwise, you’ll be asked to create your first workspace. Pick a name for your workspace and click “Next”.

Optional: Invite users to your workspace

Next you’ll be taken to a screen to invite other users to your workspace. These users will have access to any libraries you create. If you want to skip this step, simply click “Next”.

Creating your first library

Libraries are collections of content on your site. All libraries will display analytics and smart recommendations for individual pages.

Creating a useful library is key to getting the most out of ércule.

You might create a library exclusively for your blog pages, or for your developer documentation. You might create a library that includes every page on your site.

To create a library:

Pick a name.
Select a Google Analytics account.
From within that account, pick a specific property to connect.
Optional: add a page path filter to see only pages that live at /xyz.
Optional: connect the Search Console account that matches your GA property.
Click “Next”.

Library Syncing

After creating your library, you’ll see an empty dashboard and a notification that says “Library currently syncing”.

The process of syncing data to an ércule library may take a few minutes while we roll up and analyze your data. (For very large libraries it may take up to 10 minutes).

To check on your current sync status, look for this section in the bottom of the sidebar.

Getting the most out of ércule

Once your library is done syncing, you should see a fully populated dashboard.

If you click “Library” in the sidebar, you’ll see a list of every page in your library.

Search for a topic or URL in the search bar to quickly narrow results.

Using the toggle on the right side of the search bar, you can choose how pages are presented: either showing page URLs or page titles.

Click on an individual page to see an in-depth breakdown of that page’s performance. Here you’ll find lots of information, including:

How your content is performing in search month-over-month.
The bounce rate for the page.
The top keywords for the page in the most recent month
Quick links to filter by this URL in both Google Analytics and Search Console (if connected).
Mobile and desktop page speeds.
General meta info, including H1, title, description and word count.

Surfacing page opportunities in ércule

On an individual page, you might see a handful of tags and accompanying recommended actions that look like this.

These are intelligently calculated based on everything we know about this page and help group pages into a variety of categories like “Wallflowers” (pages with great engagement but little traffic) or “Declining” (pages that were once performing and have started to fall off).

Quick start guide